Privacy Policy

Privacy Policy

This Privacy Policy describes Our policies and procedures on collecting, using, and disclosing your information when you use the service and tells you about your privacy rights and how the law protects you.

We use your data to provide and improve the service. By using the service, you agree to the collection and use of information following this Privacy Policy.

Definitions

For this Privacy Policy:

  • You - You means the individual accessing or using the website, or the company, or other legal entity on behalf of which such individual is accessing or using the website, as applicable. Under GDPR (General Data Protection Regulation), you can be referred to as the data subject or the user as you are the individual using the website.
  • Company - Company (referred to as either "the Company," "We," "Us," or "Our" in this Agreement) refers to Princeton Orthopaedic Associates. For the GDPR, the company is the data controller.
  • Affiliate - Affiliate means an entity controlled by or under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest, or other securities entitled to vote for the election of directors or other managing authority.
  • Account - Account means an individual account created for you to access our website or parts of our website.
  • Website - Website refers to Princeton Orthopaedic Associates accessible at https://www.princetonorthopaedic.com.
  • Service - Service refers to the website.
  • Country - Country refers to the United States.
  • Service Provider - Service provider means any natural or legal person who processes the data on behalf of the company. It refers to third-party companies or individuals employed by the company to facilitate the service, provide the service on behalf of the company, perform services related to the service, or assist the company in analyzing how the service is used. For the GDPR, service providers are considered data processors.
  • Third-party Social Media Service -  Third-party Social Media Service refers to any website or any social network website. A user can log in or create an account to use the service.
  • Facebook Fan Page - Facebook fan page is a public profile specifically created by the company on the Facebook social network, accessible from https://www.facebook.com/.
  • Your Data -  Your data is any information that relates to an identified or identifiable individual. For GDPR, your data means any information relating to you such as a name, identification number, location data, online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or cultural social identity. For the CCPA, your data means any information that identifies, relates to, describes, or is capable of being associated with, or could reasonably be linked, directly or indirectly, with you.
  • Cookies - Cookies are small files placed on your computer, mobile device, or any other device by a website, containing the details of your browsing history on that website, among its many uses.
  • Device - Device means any device that can access the website, such as a computer, a cellphone, or a digital tablet.
  • Usage Data - Usage data refers to data collected automatically, either generated by the website or from the service infrastructure itself (for example, the duration of a page visit).
  • Data Controller - Data Controller for the GDPR (General Data Protection Regulation), refers to the company as the legal person who alone or jointly with others determines the purposes and means of processing your data.
  • Do Not Track - Do Not Track (DNT) is a concept promoted by US regulatory authorities, particularly the US Federal Trade Commission (FTC). DNT is used in the internet industry to develop a mechanism for users to monitor who/what is tracking their online activities.
  • Business - Business for the CCPA (California Consumer Privacy Act) refers to the company as the legal entity that collects Consumers' personal information. This determines the purposes and means of processing Consumers' personal information, or on behalf of which such information is collected and determines the purposes of processing consumers' personal information that does business in the State of California.
  • Consumer - Consumer, for the CCPA (California Consumer Privacy Act), means a natural person who is a California resident. As defined in the law, a resident includes (1) every individual in the USA for other than a temporary or transitory purpose, and (2) every individual who is domiciled in the USA, outside the USA for a temporary or transitory purpose.
  • Sale - Sale, for the CCPA (California Consumer Privacy Act), means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a Consumer's personal information to another business or a third party for monetary or other valuable consideration.

Collecting And Using Your Data

Types Of Data Collected

Your Data

While using the website, we may ask you to provide us with certain personally identifiable information that we can use to contact or identify you. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Address, State, Province, ZIP/Postal code, City
  • Usage Data

Usage Data

Usage Data is automatically collected when using the website. Usage data may include your device's IP address, browser, the pages visited, time and date of visit, time spent on our website, unique device identifiers, and other diagnostic data.

When you access our website through a mobile device, we may collect certain information automatically. This data may include the type of mobile device, the unique ID of your mobile device, mobile devices IP addresses, operating systems, mobile internet browsers, unique device identifiers, and other diagnostic data.

We may also collect information that your browser sends whenever you visit our website or access the website via mobile devices.

Tracking Technologies And Cookies

We use cookies and similar tracking technologies to track the activity on our website and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and improve and analyze our website.

You can instruct your browser to refuse all Cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some parts of our website.

Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on your personal computer or mobile device when you go offline, while Session Cookies are deleted as soon as you close your web browser.

We use both session and persistent cookies for the purposes set out below:

  • Necessary / Essential Cookies
    • Type: Session Cookies
    • Administered by: Us
    • Purpose: These cookies are essential to provide you with services available through the website and enable you to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, we cannot provide the services you have asked for, and we only use these Cookies to offer you those services.
  • Cookies Policy / Notice Acceptance Cookies
    • Type: Persistent Cookies
    • Administered by: Us
    • Purpose: These cookies identify if users have accepted the use of cookies on the website
  • Functionality Cookies
    • Type: Persistent Cookies
    • Administered by: us
    • Purpose: These cookies allow us to remember choices you make when using the website, such as remembering your login details or language preference. The purpose of these cookies is to provide you with a more personal experience and avoid you having to re-enter your preferences every time. You use the website.
  • Tracking and Performance Cookies
    • Type: Persistent Cookies
    • Administered by: Third-Parties
    • Purpose: These cookies are used to track traffic to the website and how users use the website. The information gathered via these cookies may directly or indirectly identify you as an individual visitor. The data collected is typically linked to a pseudonymous identifier associated with the device you use to access the website. We may also use these cookies to test new advertisements, pages, features, or new website functionality to see how our users react to them.

Use Of Your Data

The company may use your data for the following purposes:

  • To provide and maintain our website, including monitoring the usage of our website.
  • To manage your account: To manage your registration as a user of the website. The data you provide can give you access to different service functionalities as a registered user.
  • For the performance of a contract: the development, compliance, and undertaking of the purchase contract for the products, items, or services you have purchased or any other agreement with us through the website.
  • To contact you: To contact you by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide you with news, special offers, and general information about other goods, services, and events that we offer similar to those you have already purchased or enquired about unless you have opted not to receive such information.
  • To manage your requests: To attend and manage your requests to us.

We may share your personal information in the following situations:

  • With Service Providers: We may transfer your personal information with service providers to monitor and analyze the use of our service for payment processing to contact you.
  • For Business transfers: We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company
  • With Affiliates: We may share your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners, or other companies that we control or are under common control.
  • With Business Partners: We may share your information with Our business partners to offer you certain products, services, or promotions.
  • When you share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside. Suppose you interact with other users or register through a Third-Party Social Media Service. In that case, your contacts on the Third-Party Social Media Service may see your name, profile, pictures, and description of your activity. Similarly, other users will view your activity reports, communicate with you, and view your profile.

Retention Of Your Personal Data

The company will retain your data only for as long as is necessary for the purposes set out in this Privacy Policy. We will keep and use your data to the extent required to comply with our legal obligations (for example, if we must retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or improve the functionality of our website. We are legally obligated to retain this data for more extended periods.

Transfer Of Your Personal Data

Your information, including Personal Data, is processed at the company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those from your authority.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

The company will take all steps reasonably necessary to ensure that your data is treated securely and following this Privacy Policy. No transfer of Your Personal Data will occur to an organization or a country unless there are adequate controls in place, including the security of Your data and other personal information.

Disclosure Of Your Personal Data

Business Transactions

If the company is involved in a merger, acquisition, or asset sale, we may transfer your data. We will provide notice before your data is transferred and becomes subject to a different Privacy Policy.

Law Enforcement

Under certain circumstances, the company may be required to disclose your data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Other Legal Requirements

The company may disclose your data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of the company
  • Prevent or investigate possible wrongdoing in connection with the service
  • Protect the personal safety of users of the service or the public
  • Protect against legal liability

Security Of Your Personal Data

The security of your data is important to us, but remember that no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee its absolute security.

 

Detailed Information On The Processing Of Your Personal Data

Service Providers have access to your data only to perform their tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics

We may use third-party Service providers to monitor and analyze the use of our service.

  • Google Analytics - Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its advertising network. You can opt-out of having made your activity on the service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy.

Email Marketing

We may use your data to contact you with newsletters, marketing or promotional materials, and other information that may interest you. You may opt-out of receiving any of these communications from us by following the unsubscribe link or instructions in any email we send or by contacting us.

We may use Email Marketing Service Providers to manage and send emails to you.

Payments

We may provide paid products and/or services within the service. In that case, we may use third-party services for payment processing (e.g., payment processors).

We will not store or collect your payment card details. That information is provided directly to Our third-party payment processors, whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

 

GDPR Privacy

Legal Basis For Processing Your Data Under GDPR

We may process Personal Data under the following conditions:

  • Consent: You have given your consent for processing Personal Data for one or more specific purposes.
  • Performance of a contract: Provision of your data is necessary to form an agreement and/or for pre-contractual obligations.
  • Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the company is subject.
  • Vital interests: Processing Personal Data is necessary to protect your vital interests or of another natural person.
  • Public interests: Processing Personal Data is related to a task carried out in the public interest or the exercise of official authority vested in the company.
  • Legitimate interests: Processing Personal Data is necessary for the legitimate interests pursued by the company.

In any case, the company will gladly help clarify the specific legal basis that applies to the processing, mainly whether the provision of Personal Data is a statutory or contractual requirement or a requirement necessary to enter into a contract.

Your Rights Under The GDPR

The company undertakes to respect the confidentiality of your data and to guarantee. You can exercise your rights.

You have the right under this Privacy Policy, and by law, if you are within the EU, to:

  • Request access to your data. The right to access, update or delete the information we have on you. Whenever possible, you can access, update or request deletion of your data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you. This also enables you to receive a copy of the data we hold about you.
  • Request correction of the data that we hold about you. You have the right to have any incomplete or inaccurate information. We hold about you corrected.
  • Object to processing of your data. This right exists where we rely on legitimate interest as the legal basis for Our processing. There is something about your particular situation, which makes you want to object to our processing of your data on this ground. You also have the right to object to where we are processing your data for direct marketing purposes.
  • Request erasure of your data. You have the right to ask us to delete or remove Personal Data when there is no good reason for us to continue processing it.
  • Request the transfer of your data. We will provide your data to a third party you have chosen in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information you initially provided consent for us to use or where we used the information to perform a contract with you.
  • Withdraw your consent. You have the right to withdraw your consent on using your data. If you withdraw your consent, we may not provide you with access to certain specific service functionalities.

Exercising Of Your GDPR Data Protection Rights

You may exercise your rights of access, rectification, cancellation, and opposition by contacting us. Please note that we may ask you to verify your identity before responding to such requests. If you make a request, we will try our best to respond to you as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of your Personal Data. If you are in the European Economic Area (EEA), please contact your local data protection authority in the EEA for more information.

Facebook Fan Page

Data Controller For The Facebook Fan Page

The company is the Data Controller of your data collected while using the service. As an operator of the Facebook Fan Page, the Company and the operator of the social network Facebook are Joint Controllers.

The company has entered into agreements with Facebook that define the terms for using the Facebook Fan Page, among other things. These terms are mainly based on the Facebook Terms of Service: https://www.facebook.com/terms.php.

Visit the Facebook Privacy Policy https://www.facebook.com/policy.php for more information about how Facebook manages Personal data or contact Facebook online or by mail: Facebook, Inc. ATTN, Privacy Operations, 1601 Willow Road, Menlo Park, CA 94025, United States.

Facebook Insights

We use the Facebook Insights function in connection with the operation of the Facebook Fan Page and on the basis of the GDPR to obtain anonymized statistical data about Our users.

For this purpose, Facebook places a cookie on the user's device visiting Our Facebook Fan Page. Each cookie contains a unique identifier code and remains active for two years, except when deleted before the end of this period.

Facebook receives, records, and processes the information stored in the cookie, especially when the user visits the Facebook services, services provided by other members of the Facebook Fan Page, and services by other companies that use Facebook services.

For more information on the privacy practices of Facebook, please visit Facebook Privacy Policy here: https://www.facebook.com/full_data_use_policy.

CCPA Privacy

Your Rights Under The CCPA

Under this Privacy Policy, and by law, if you are a resident of California, you have the following rights:

  • The right to notice: You must be notified appropriately of categories of your data collected and the purposes of use.
  • The right to access / the right to request: The CCPA permits you to request information regarding the disclosure of your data collected in the past 12 months by the company or its subsidiaries to a third party for the third party's direct marketing purposes.
  • The right to say no to the sale of Personal Data: You also have the right to ask the company not to sell your data to third parties. You can submit such a request by visiting our "Do Not Sell My Personal Information" section.
  • The right to know about your Personal Data: You have the right to request and obtain from the Company information regarding the disclosure of the following:
    • The categories of your data collected
    • The sources from which we collected your data
    • The business or commercial purpose for collecting or selling your data
    • Types of third parties with whom we share your data
    • The specific pieces of your data
  • The right to delete your data: You have the right to request the deletion of your data collected in the past 12 months.
  • The right not to be discriminated against: You have the right not to be discriminated against for exercising your Consumer's rights by:
    • Denying goods or services to you
    • Charging different prices or rates for goods or services, including the use of discounts or other benefits or imposing penalties
    • Providing a different level or quality of goods or services to you
    • Suggesting that you will receive a different price or rate for goods or services or a different level or grade.

Exercising Your CCPA Data Protection Rights

To exercise any of your rights under the CCPA, and if you are a California resident, You can email or call us or visit our "Do Not Sell My Personal Information" section.

The company will disclose and deliver the required information free of charge within 45 days of receiving your verifiable request. We may extend the period to provide the information needed by an additional 45 days when reasonably necessary and with prior notice.

Do Not Sell My Personal Information

We do not sell personal information. However, the service providers we partner with (for example, our advertising partners) may use technology on the service that "sells" personal data as defined by the CCPA law.

Suppose you wish to opt-out of using your personal information for interest-based advertising purposes and these potential sales as defined under CCPA law. In that case, you may do so by following the instructions below.

Please note that any opt-out is specific to the browser you use. You may need to opt-out of it on every browser that you use.

Desktop Browser

You can opt-out of receiving ads that are personalized as served by other service providers by following our instructions presented on the service:

  • Use an "Ad Block" browser extension

Mobile Devices

Your mobile device may give you the ability to opt-out of the use of information about the apps you use to serve you ads that are targeted to your interests:

  • "Opt-out of Interest-Based Ads" or "Opt-out of Ads Personalization" on Android devices
  • "Limit Ad Tracking" on iOS devices

You can also stop the collection of location information from your mobile device by changing the preferences on your mobile device.

"Do Not Track" Policy As Required By California Online Privacy Protection Act (CalOPPA)

Our website does not respond to Do Not Track signals.

However, some third-party websites do keep track of your browsing activities. If you are visiting such websites, You can set your preferences in your web browser to inform websites that you do not want to be tracked. You can enable or disable DNT by visiting the preferences or settings page of your web browser.

Children's Privacy

Our website does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and know that your child has provided us with data, please contact us. Suppose we become aware that we have collected data from anyone under the age of 13 without verification of parental consent. In that case, we take steps to remove that information from our servers.

Suppose we need to rely on consent as a legal basis for processing your information and your country requires approval from a parent. In that case, we may require your parent's permission before we collect and use that information.

Links To Other Websites

Our website may contain links to other websites that we do not operate. If you click on a third-party link, we will direct you to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for any third-party sites or websites' content, privacy policies, or practices.

Changes To This Privacy Policy

We may update our "Privacy Policy" from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will notify you via email and/or a prominent notice on our website before the change becomes effective and update the "Last Updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, you can contact us:

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